What is Pre-Activism?


We as a society have become quite reactive - every problem sparks a resounding reaction that spreads like wildfire for a while, post which we revert to the way things were. However, the potential to bring about a change could have more far-reaching effects, if we recognize the signs before disaster strikes.

It’s time to stop reacting after the problem makes itself known, and usher in pre-activism. Pre-activism is the need of the hour, especially in a society where crime is on the rise, and fundamental issues affect day-to-day lives.

Let’s not wait for our women to feel unsafe to the point where their modesty is outraged - let’s question the root cause that has fueled mindsets that believe that consent is a privilege, and collectively work towards a system that’s addressing the issue of women safety at a deeper, impactful level.

TVC

Awaken to harnessing the power of a society that’s more involved in preventing a disaster from occurring than reacting to it after it strikes. Adopt pre-activism as a habit, become a pre-activist today. Alarm Bajne Se Pehle Jaago Re!


Let’s not wait for our women to feel unsafe to the point where their modesty is outraged - let’s question the root cause that has fueled mindsets that believe that consent is a privilege, and collectively work towards a system that’s addressing the issue of women safety at a deeper, impactful level. India has the talent she needs to become one of the most formidable sporting nations in the world - let’s collectively pre-act upon doing away with the obstacles that hamper this realization.

If we all take one step forward as pre-activists, our nation takes a billion steps forward toward change!

Alarm Bajne Se Pehle Jaago Re!



Why sports is important for children

If we want to develop as a sports-friendly nation that’s encouraging the blossoming of sporting talent, we need to foster a culture that’s imbibed during a child’s formative years itself. Watch the video to see how we as adults can facilitate this.

Women’s Day

If an adult woman is feeling unsafe today, how will it be any different tomorrow for a young girl who’s going to be part of a society that’s increasingly making her insecure about her safety? In this video, young girls pose questions to their mothers about their tendencies to let important matters slide, in lieu of pre-acting.

Water Day

Little drops of water make a mighty ocean. Every judicious attempt made to save water is directly helping us from addressing the impending disaster of acute water scarcity. Here’s an ingenious way to help save water, one small pre-act at a time.

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